RSS Feed Ranking System RSS 2.0
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# Tuesday, April 20, 2010

RSSMicro trending topics is a service that has been available to users since 2006. Here we compare RSSMicro trending topics to other providers in a little bit more details:

Google Trends, Twitter Trending Topics, Yahoo Buzz, and Bing xRank are popular sites that provide information on top search keywords and hot topics. Among those Twitter proved to be particularly significant in terms of providing trending topics in real-time.

Google Trends:
http://www.google.com/trends

Twitter Trending Topics:
http://search.twitter.com/

Yahoo Buzz:
http://buzz.yahoo.com/

Bing xRank:
http://www.bing.com/xrank/



Despite various data analysis performed on those sites, one major algorithm seems dominant and that is the fact that the basis of trending topics among all of them is their site users' activities including search traffic. The accuracy of such algorithm is tight to the rate and volume in which those search activities occur. Obviously the search volume on Twitter or Google is big enough to support accurate results.

A closer look at trending topics on Twitter and Google reveals one important aspect of their functionality, trending topics are provided as they occur and seems they make little interference in identifying those keywords. Below you will find some of the keywords exactly as they were found on Google Trends and Twitter Trending Topics websites:

Google Trends

Twitter Trending Topics

chicago bears 2010 schedule

Re-Tweet This If

i believe i can fly lyrics

Eleven

doorman strike nyc 2010

Woo-hoo

what is 420 day

RESPECT IS EARNED

gang starr guru dead

Google Escalates The

marvel vs capcom 3

AYOOOOO RT

dirty thunderstorm

Kylie

sly stone

Eeeh

Timothy mcveigh execution video

Parliament

april 19th in history

Apple Wants Its

high stakes poker season 6 episode 10

I Hate My Face



Thinking about trending keywords on Twitter, it is obvious those listed above (which appear very often on Twitter) do not have any particular meaning or point to any specific content or story. The algorithm behind Twitter Trending Topics in many cases is a total failure; those keywords may point to some specific content or stories on Twitter but are less likely to be applicable to the entire web as a real-time hot topic. They seem to be generated based on the way people interact with Twitter and consume its services. In fact, considering the volume of traffic and search on Twitter, those topics should represent a tiny portion of the content on Twitter. Surprisingly, our estimates show half of Twitter trending topics either are irrelevant or not representing a hot topic at all. For a social networking site like Twitter those results are disappointing and provide little useful information that could be applicable to the entire web.

Despite the lack of relevancy on Twitter Trending Topics, Google seems to provide better results; many trending topics provided by Google are in fact related to either popular stories or current events as they happen and most importantly the topics can be traced back to the web as a hot topic and not necessarily a hot topic that solely works on Google.

Looking closely into Google Trends and the way trending topics are generated, one thing is striking and that is when you realize the volume of the search on the site and how relevant these keywords are comparing to its size and traffic. The Google trending topics listed above are selected particularly to show how users can manipulate Google quickly so that it displays trending topics that are in fact very specific to a certain group of people. Google Trends like other trending topics providers are limited to how people interact with their services regardless of their size or traffic.

In fact, the big difference in trending topics between various providers shows the dependency of those site to their own users and how users interact differently from site to site. A trending system that does not rely on users activities but make calculations based on availability of the content generates more consistence results. RSSMicro Trending gives more priority to content publishers rather than users.

Also graphs on various trending topics on Google in most cases show a short life cycle, they pick up in popularity and die quickly, create a doubtful scenario in which question the reliability of the topic in the first place. RSSMicro trending topics have a longer life cycle, they may stay around for a while giving the user the notion that those topics in fact have a better and much reliable source backing them up.

The idea of decentralizing the web is the main focus of many new services that currently running on the web, they tend to stay longer and more likely to be implemented globally. Trending topics and keywords in real-time web is no exception they should have basis that applies to the entire web not a specific site or group of users. Trending topics on Google, Twitter, Yahoo, and Live are all  site specific, represent their users activities and how they consume, interact with, or use their services, while the focus of trending topics on RSSMicro has roots on the availability of the content in real-time and gives more priority to content publishers rather than users, generate more consistent results.

RSSMicro offers two different set of hot topics: trending topics and popular topics and they are identified using an algorithm developed by RSSMicro team. RSSMicro breaking news, which has basis in its trending topics, can identify topics that are growing in popularity not because of users activities but the fact that more relevant content is being available in real-time.

You can enjoy RSSMicro popular topics and trending topic on RSSMicro news or FeedCamp.com:

RSSMicro Trending Topics and News:
http://www.rssmicro.com/news.web

FeedCamp:
http://www.feedcamp.com




Tuesday, April 20, 2010 11:15:44 PM (Pacific Daylight Time, UTC-07:00)  #    -
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